When was www.adsense.com sold to Google?

[nsood3]

I was surprised to see that www.adsense.com now redirects to the Google AdSense login screen. That domain pre-dated the Google AdSense program by several years. I believe it was a small consulting business. I recall reading that the owner offered to sell it to Google but Google wasn't interested.
So when did this happen? I'd love to know how much was paid for it.

[Fishnagles]

Here is some history on the situation, although it yields no answer to the question on
how much it was for...

Google Has No Adsense.com
http://www.wired.com/techbiz/it/news/2006/07/71373

[Talbina]

Coudn't google have named their program something else? Something that wasn't already taken? What kinda silly name is adsense anway?

[Fishnagles]

Coudn't google have named their program something else? Something that wasn't already taken? What kinda silly name is adsense anway?

I actually couldn't think of a better name..... The Ads make Sense out of the content in order to be relivent..... Sounds like a great name to me....

[SuviCyriacNadakuzhackal]

Coudn't google have named their program something else? Something that wasn't already taken? What kinda silly name is adsense anway?

Making sense for you out of ads. That's what Google adsense does. So if you look at it with that in mind, then it is the perfect name.