resho
07-26-2007, 10:20 AM
The following are tips provided by Google Rankings.
Keep in mind that when choosing keywords and keyword phrases, 31% of people doing searches enter two words, 25% enter three words, and 19% search by entering only a single word.
Avoid expending resources and energy on optimizing web pages with keywords that inherently solicit excessive competition by virtue of sheer popularity. In other words, the chances of ranking well for a page optimized for the keyword phrase, “weight loss” is virtually non-existent in the overall scheme of things.
On the other hand, optimizing your web page for words no one will ever use is equally counter-productive.
Do not use keywords that have nothing or very little to do with the content of the page. Search engine spiders know the difference and can base the relevancy on context as well as content.
Avoid using words that can get your site banned from the search engines.
Do not use words in ALT (IMG) tags that will cause your site to be filtered or banned from the search results.
Avoid dynamic content when optimizing for a specific keyword and only use it when the application demands it.
Make your entire site as relevant as possible by placing keyword-specific content onto seperate pages.
Optimize each page for one specific keyword or keyword phrase.
Do not publish your web site to the internet until it is 100% complete.
Keep in mind that when choosing keywords and keyword phrases, 31% of people doing searches enter two words, 25% enter three words, and 19% search by entering only a single word.
Avoid expending resources and energy on optimizing web pages with keywords that inherently solicit excessive competition by virtue of sheer popularity. In other words, the chances of ranking well for a page optimized for the keyword phrase, “weight loss” is virtually non-existent in the overall scheme of things.
On the other hand, optimizing your web page for words no one will ever use is equally counter-productive.
Do not use keywords that have nothing or very little to do with the content of the page. Search engine spiders know the difference and can base the relevancy on context as well as content.
Avoid using words that can get your site banned from the search engines.
Do not use words in ALT (IMG) tags that will cause your site to be filtered or banned from the search results.
Avoid dynamic content when optimizing for a specific keyword and only use it when the application demands it.
Make your entire site as relevant as possible by placing keyword-specific content onto seperate pages.
Optimize each page for one specific keyword or keyword phrase.
Do not publish your web site to the internet until it is 100% complete.